Interior designers have an uncanny ability to see what looks good; what matches. They can walk into a near-empty room and plan every detail, from the carpets to the furniture, lighting, artwork and everything in between - but should they always make the final decision?
One area interior designers could benefit from the input and guidance of a consultant is in art selection. Whether it’s for the bedroom wall or a business office, outsourcing to a specialist may just add value to the entire process. When you get down to it, there are plenty of reasons why an interior designer might work with an artist or a gallery to complete higher-value projects.
Art is More than an Aesthetic
The argument here is that professional art should always do more than just sit on a wall and look nice. There should be an emotional connection to the owner, or the piece should have a specific impact on the room’s dynamic or perform a function beyond simply matching the room. While interior designers (or the good ones, at least) can select great pieces of art for any interiors project, perhaps only an artist can locate the perfect one.
The careful assessment and then procurement by an art consultant could be invaluable in meeting this less tangible and more subtle requirement. Establishing this connection requires a deep understanding and experience which most interior designers will not possess.
Time is Money
Working directly with a gallery, artist or consultant will inevitably accelerate the entire project to completion. The interior designer has to prepare the entire project and source each individual item, and it will naturally take them longer to find the right product than an industry expert.
Art consultants live in the world of art: attending shows, gallery openings, networking. Given a client request and some direction from the designer, they will be able to recommend a fitting piece of work almost immediately.
In addition, laying off the artistic requirements to a gallery, for example, will free up loads of time in the designer’s schedule - they could either finish the project more swiftly (always desirable!) or dedicate more of their time to specific areas in which they add the most value.
Exceeding Client's Expectations
The interior designer will always have a superb understanding of the client’s wants. Combining their personality, hobbies and background with the client’s voiced ideas about what they intend the space to look like, an art consultant can put themselves in the mind of the client and produce an artwork which will perfectly fit the client’s taste as well as the aesthetic of the room.
Making Art the Focal Point of the Room
The artistic requirements of a room are usually considered secondary - or even tertiary - to the main objectives of soft furnishings and decor, but engaging the services of an expert consultant could turn the system on its head.
Perhaps the interior design could be managed with the artwork as the central support of the entire look, lending more emotion and personality to a room than would usually be achievable.